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2019 International Association for Conflict Management Conference

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Status and Idea Evaluation: Explaining the Bias in Favor of Men

In a series of experimental studies, we investigate the role of social status in the judgement of creators and their ideas. Previous work shows there is a significant bias in the favor of men during the idea evaluation process (Proudfoot, Kay & Zoval, 2015). The present work explores this bias in context of social status, which has frequently been identified as a defining feature of masculinity (e.g. Vandello et al., 2008). Across four experimental studies, we show that social status is a significant driver of creativity, as well as general workplace competency, evaluations. Further, we show that status, in fact, accounts for the bias towards men in creativity judgements.

Lillien Ellis
Cornell University
United States

Jack Goncalo
University of Illinois, Urbana-Champaign, Gies College of Business
United States

Michelle Duguid
Cornell University
United States

 


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